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Social Media Marketing 社交媒体营销

A course by Neo Team, Educators
|   
  • 100% (1 people rated)
  • 3 bought
  • 9 Topics (69 total minutes)
  • Audio: CN
  • Level: Fundamentals
  • Lifetime access
  • Updated at 11 Sep, 2021

Are you ready to become part of the next-generation of business leaders? Harness the power of social media to promote your salon and career.
你准备好成为下一代商业领袖的一员了吗?利用社交媒体的力量来推广你的沙龙和事业。

Back by popular demand, our recorded Social Media Marketing Zoom webinar is now available here for you with unlimited and lifetime access. Social Media Marketing includes activities like posting text, image updates, videos and other content that drives audience engagement. This comprehensive social media course will teach you how to better manage your social media presence and posts to promote your brand, products and services.
受大众需求的支持下,我们录制的社交媒体营销Zoom分享会现在在这里为你提供无限和终身的访问权限。社交媒体营销包括发布文案、图像更新、视频和其他推动读者参与的内容等活动。这个全面的社交媒体课程将教你如何更好地管理你的社交媒体形象和帖子,以推广您的品牌、产品和服务。

The next step to having an online presence is to manage and build content correctly for your audience. Watch this course to learn how to effectively utilise social media as a tool to communicate with your current audience and reach new customers.
拥有一个在线平台的下一步是去正确管理和创建内容给予受众。观看本课程,了解如何有效地利用社交媒体作为与当前的读者沟通交流并接触新客户的工具。

What you will learn 你将会学到 :


Social Media Basics 社交媒体  - 基本

1. Brand Positioning 品牌定位
• Product Positioning - Present your product benefits to your target market
产品定位—针对性市场来展示你的产品优势
• Brand Differentation- How to differentiate your brand from competitors and increase brand recognition.   (salon image / personal image / service)
品牌的区别—如何将你的品牌与竞争对手作区分并提高自身品牌的知名度. (沙龙形象/个人形象/服务)

2. Captions 文案
• Compose catchy titles and headlines
写吸引人的创意用词和标题
• Embellish your posts with different font styles
用不同的字体风格来点缀你的文章
• Boost your content marketing with the AIDA model
通过AIDA 模式提升内容营销

3. Photography 摄影
• 5 simple but effective methods for product shooting 5
种简单但有效的产品拍摄方法


Social Media Posts 社交媒体帖子

4. Creating & Editing  创建&编辑
• How to use a design tool to create and design your posts easily
如何使用设计工具来轻松制作和设计你的帖子
• Create a posting timetable and plan your post designs
设立帖子的发布时间表和安排你的帖子设计

5. Scheduling 设置发帖
• Learn how to plan ahead and schedule your posts
学习如何提前计划和安排发帖子

6. Timing 最佳发帖时间
• What is the best time to post to increase the engagement rate
几时是发帖的最佳时间以提高参与率

# CONTENTS DURATION
1
社交媒体营销
Social Media Marketing - The basics
4 mins
2
品牌定位
Brand Positioning
11 mins
3
文案 1
Captions Part 1
9 mins
4
文案 2
Captions Part 2
16 mins
5
摄影
Photography
10 mins
6
社交媒体帖子
Social Media Posts
2 mins
7
创建 & 编辑
Creating & Editing
10 mins
8
设置发帖
Scheduling
3 mins
9
最佳发帖时间
Timing
5 mins

Neo Team

Educators
Passionate and dedicated to their work, the Neo Team comprises of a group of individuals that have come together through their love for education and hair. With years and some even decades  of experience in the industry conducting seminars and workshops, they have learnt so much and have developed one common goal – to give back to the community.  Continuously refining their skills and expanding their knowledge, the team is always learning and aspires to educate fellow hairstylists in the community to grow and raise their own standards.
工作热情和投入精神,NEO团队是因他们对教育和美发的热忱联系在一起所组成的。他们都有多年甚至几十年的行业经验在举办研讨会和讲习班,学会了许多知识,并同时制定了一个共同目标--回馈社会。 他们不断提高自己的技能和扩展知识,这团队一直在学习,并渴望通过教育和发型师一同成长并提高自己的标准。

The individual profiles of our team can be found on our "Artists" page.
团队成员的个人简介可以在我们的 "Artists "页面里搜索。
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RM 19.00
  • 100% (1 people rated)
  • 3 bought
  • 9 Topics (69 total minutes)
  • Audio: CN
  • Level: Fundamentals
  • Full lifetime access
  • Updated at 11 Sep, 2021
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